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Today I’m going to tell you about my favorite affordable SEO tools!
These are tools that will help you with:
- Keyword research
- On-page SEO
- Website audits
- Indexing your website pages
- Competitive analysis
And so much more!
Let’s check out the tools.
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Table of Contents
Keysearch
The first tool I want to talk about is the incredible SEO platform Keysearch.
Here’s their menu of tools.
Keysearch’s list of tools includes:
- Keyword research
- Competitive analysis
- YouTube research
- Rank tracker
- Content assistant
- Foresight
As you can tell, they offer an exceptional suite of tools.
They have a free trial, and their monthly prices are exceptionally affordable, starting at only $24.99 per month.
This makes Keysearch a bargain compared to viable alternatives like Ahrefs or SEMrush.
And sure, it may not have all the bells and whistles of expensive, enterprise SEO tools, but it works well enough for me.
Ahrefs Free Webmaster Tools
Ahrefs is a company that offers Enterprise SEO software, a free SEO academy, and lots of other SEO resources.
Ahrefs free webmaster tools is their cream of the crop platform for understanding your website’s overall “health”, from an SEO perspective.
By connecting your tool to their platform, you get access to:
- Analytics tool, showing your website traffic and visitors
- Website audit tool, helping you identify technical and on-page SEO issues
- Site explorer tool, showing your keyword rankings and backlinks
Aside from webmaster tools for your personal website, they have other free SEO tools with limited access, such as:
- Free keyword generator
- Backlink checker
- Website traffic checker
Ahrefs free tools are especially fantastic if you only have one website, you are the sole operator, and you are on a budget.
TinyWow
TinyWow is a Swiss army knife of completely free online tools for business, productivity, and education.
That means it’s perfect for SEO, too.
TinyWow’s tools can:
- Compress images
- Edit PDFs
- Fix grammar
- Perform a wide variety of different file conversions
And with their AI tools, you can generate:
- Blog post ideas
- Business names
- Blog post outlines
- Meta descriptions
- Content briefs
It honestly blows my mind that free tools like this exist. There’s just so much value packed into one website, and it’s crazy.
Seriously, go and check out TinyWow, because you have nothing to lose by doing so.
Rank Math SEO Plugin
Rank Math is the best free SEO WordPress plugin.
It gives you:
- Schema markup
- Website sitemaps
- Redirects
- 404 monitoring
- Image SEO features
- Instant indexing
And that’s just the start of Rank Math’s list of features.
And the plugin’s setup is easy. Just install it, create an account, and choose the “Advanced Mode” in the setup wizard. From there, you can follow their easy instructions.
And if you’re having a tough time setting it up, they have a plethora of step-by-step tutorials on their website and YouTube channel that you can follow.
Google’s SEO Tools
You can’t have a list of affordable SEO tools without talking about Google’s tools.
They’re all free, and they’re jam-packed with value.
I want to highlight 5 tools in particular.
Let me quickly break down these tools for you.
Google Search Console
Google Search Console gives you information about your website’s search visibility in Google, and tools to help you optimize your site for search engine success.
It allows you to:
- Track keyword rankings
- Submit your XML sitemap
- Fix any problems with indexing
- Check your backlink profile
- And so much more…
I recommend that you check out the Google Search Console Definitive Guide from Backlinko if you want to learn how to use the platform and learn some advanced tips along the way.
Google Analytics
Google Analytics is a tool that shows you how people find and use your website.
It does this by tracking user interactions on your website, which are called “events”.
Analytics allows you to view and understand:
- Pageviews
- Buttons being used
- Form interactions
It’s definitely worth it to spend some time learning how to use Google Analytics so you can understand what types of content to prioritize and optimize on your website.
Google Keyword Planner
Google’s Keyword Planner is meant for tracking keywords for ads, but it’s also useful for SEO.
You can check a keyword’s search volume and related keywords, plus you can see the keywords your competitors are using.
Google Trends
Google Trends lets you see and compare trending search phrases in Google, which makes it a unique SEO tool for content ideation.
It’s especially useful for websites with seasonal or news content, but it can also be great for finding statistics and product alternatives.
Google Business Profile
A Google Business Profile is a must-have for any business doing local SEO.
This is the tool that allows you to show up in Google’s map pack, which shows up at the top of Google search results when people search for local businesses.
That means it is a foundational lead generation platform, and it lets prospects call, message, and view the website of a local business.
If there’s one fundamental thing you need to do to get more customers for your local business, it’s setting up your Google business profile.
Bing Webmaster Tools
Bing Webmaster Tools is essentially Bing’s version of Google Search Console.
Their free Suite of SEO tools gives you:
- Keyword reports
- SEO audits
- Crawl control
And yes, Bing may not be the behemoth that Google is, but Bing still has over 100 million daily active users.
And there’s no reason for you to miss out on free traffic, right? Especially since it’s so easy and practical to set up Bing Webmaster Tools.
Detailed SEO Chrome Extension
Detailed’s Google Chrome extension allows you to get On-page SEO data directly from your browser, and it’s completely free.
This includes data like:
- Titles
- Heading tags
- Descriptions
- Word count
- Canonicals
- Schema markup
- Internal links
- Alt text
And a boatload of other cool SEO features.
Here are 2 reasons I love this tool:
First, I love using it to audit my websites. It just makes it so easy to do.
Second, it allows me to analyze competitors’ websites, which helps me figure out quick wins I can apply to my own websites.
Long story short, if you want to perform website audits and other SEO tasks for completely free, use Detailed SEO.
Indexwhale
Last but not least, I want to mention IndexWhale, a tool that lets you quickly index your website pages.
They use Google’s indexing API to instantly submit your URLs to Google, which can help you rank new website pages much faster than usual.
This is a fantastic SEO tool to use if you’d like to see results from your content as quickly as possible.
Their plans start at the low price of $9/ month.
Affordable SEO Tools Recap
That’s it! Those are some of my favorite affordable and free SEO tools.
All of these tools are incredible, and here are the 3 I recommend you get started with today:
- TinyWow
- Keysearch
- Detailed SEO Chrome Extension
But I know you’ll look at the list and make the right decision for yourself.
Just get started, and remember to take advantage of exceptionally low-priced tools, rather than spending your entire marketing budget on something expensive.