A Powerful Question About Monetizing Websites

Here’s a powerful question about monetizing websites:

“Ask yourself: why aren’t you monetizing more websites?”

This is a question that was posed by Michael King on X (formerly Twitter).

And it really is a powerful question. It’s so powerful that I have not been able to stop thinking about it for months. 

So let’s talk about it. 

Why is the question so powerful?

This question is so powerful because it puts into perspective the value of website monetization. 

What are three of the most valuable companies in the world?

  • Amazon
  • Facebook
  • Google

All 3 of these websites provide a masterclass in monetizing websites. Each company has a multitude of income streams, a strong purpose for consumers to use them, and a simple core offer.

Perhaps the most fascinating observation regarding these three websites is the fact that they are all search engines. 

What does that tell you? If you can help someone find something, then you can profit from that.

However, all three of them are also e-commerce engines. 

This tells you that if you can help someone buy something, then you can profit from that, too.

You don’t need a behemoth of a website

Here’s the good news: You don’t need to be a Fortune 500 company to monetize a website. 

You just need to build something that helps people. 

3 easy ideas are:

  • A blog
  • An online shop
  • A lead-gen site 

A blog

Make money from your blog by writing helpful blog posts and monetizing them with affiliate links, digital products, services, sponsorships, and ads.

An online shop

Make money from your online shop by selling helpful products like printables, templates, guides, and eBooks.

A lead-gen site

Make money from a lead-generating website by selling the leads to a business. The rank and rent model is a popular way to do this.

Exercise: take action and monetize a website

Now it’s time for you to monetize your first website. 

Here’s how you can come up with your first monetized website idea:

The website monetization exercise 

Make two columns on a piece of paper. Label one column “skills” And label the other column “passion”. 

Now spend 5 minutes writing down your skills in the First column, and 5 minutes writing down your passions in the second column.

After you’re done, combine skills and passions until you find an idea that helps you monetize a website. 

Get creative with your ideas!

For example, writing might be one of your skills, and face card games might be one of your passions.

With this in mind, you could start a blog about face-card games. And you can monetize the blog with ads, an eBook, or something fun like merchandise. 

Overall, what matters is that you start generating ideas and experimenting. 

Experimentation is a necessary step toward finding your dream website to monetize.

Thanks for reading, and subscribe to the legit site hustles podcast for more information about monetizing websites, side hustles, and marketing strategies.

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